Logotypes

LOGOTYPES

EMELIE OUSB√ĄCK

DIGITAL | GRAPHIC DESIGN | ILLUSTRATION | MOTION GRAPHICS

 

Re-designing logotype Security Solution Scandinavia

The redesign of the logo required the three circles, symbolising traffic lights or "stop wait, go" to remain in some form in the final design. The new typeface "Aller" is a san-serif that is slightly rounded, giving it a modern, yet friendly appearance.

 

Security Solution Scandinavia, 2015

OLD

NEW

uSecure Security Solution portal

The u- shapes create an image representing links in a chain, referring to that you are only as strong as your weakest link. The same font as in Security Solutions own logo is used, to create a stronger connection to the company.

 

Security Solution Scandinavia, 2016

ISA Interactive Security Awareness

The brief required a green element in the logo, and I chose to not add more elements since there's already a lot of text going on. The "S" connects to the "I" and "A" to create a sense of movement, as a play on the "Interactive" part of the education portal.

 

Security Solution Scandinavia, 2016

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